Here are the slides for the presentation I gave for the Kyoto Study Group organized during LocJAM Japan. You will find a quick introduction to LocJAM Japan (what it is, reasons to participate, etc.), basic information about the tools we…
Game Localization Link Roundup – October 2016
October was another exciting month in the game localization industry. This time, I’m sharing a few fascinating interviews with industry insiders as well as insightful articles about the localization business. During the past month, we also made tremendous progress with…
Why Localization Quality Matters For App Sales
The importance of localization is now well documented. You can find dozens of case studies out there, with stories of sales increased by a 2 to 3-digit percentage, sometimes simply by localizing app descriptions. This promising reward doesn’t come without…
Is Localization Testing Necessary And How To Reduce Its Costs
Localizing your games for different languages and markets can be an extremely effective way to boost your game sales. Besides reassuring your potential audience, it is an important part of App Store Optimization (ASO) and can help your games get…
Are Translation Rates Really Going Down? Reasons to Remain Optimistic
Hardly a day goes by without someone complaining about dwindling translation rates on Proz or a translation group on some social network. I’ve been in the industry for close to a decade now. Not anywhere near as long as some…
Language Quality Assurance Standards For Software, Games And Apps
Meet the expectations set by universal industry standards There are several industry certifications developers should try to adhere to during the localization process. Research your industry’s expectations and translation standards, and work with professional translation service vendors to meet…
Game Localization Link Roundup – April 2016
April was another intense month for me. Just a few weeks after the Kyoto LocJAM workshop, I was back on stage for the LocWorld game localization round table in Tokyo. I also took this chance to meet pairs at the…
The Game Translator’s Toolkit, Or How to Boost Your Productivity
The Game Translator’s Toolkit from Anthony Teixeira I’m a big productivity enthusiast. It may have something to do with my background in programming, but I like when things are optimized and streamline. I believe efficiency is a really important part…
Game Localization Link Roundup – March 2016
Here is my monthly selection of game localization links, with articles, videos and more. The big event of March was of course the LocJAM. I was in Tokyo yesterday for the Game Localization Round Table at the LocWorld30 preconference, and…
Localize Your Apps For Increased Downloads And Revenue
What is Localization? It’s a phrase that gets tossed around a lot these days. Generally speaking, localization is the process of targeting your app to a certain market, often a specific country. According to the numbers, app developers can seriously…